Mike Weinberg – New Sales. Simplified. Video Coaching Series is a practical, on-demand program that equips sales professionals and teams to win more new business with a simple, disciplined, and proven approach. Across nine concise video modules and a structured workbook, you’ll clarify your new-business strategy, sharpen messaging, and execute prospecting activity that consistently fills the pipeline.
What is the Mike Weinberg – New Sales. Simplified. Video Coaching Series course about?
This course distills the core principles from the bestselling book into an end-to-end coaching experience. You learn how to target the right accounts, craft compelling, customer-centric narratives, and run a repeatable “new sales attack” that converts conversations into meetings and meetings into revenue. The series is designed to be direct, blunt, and highly actionable so you can apply each concept immediately in the field.
What you will learn
- How to diagnose why your team isn’t winning enough new business and fix the root causes.
- How to build a focused, high-quality prospect list and protect time for proactive selling.
- How to craft powerful outreach that leads with value, not product features.
- How to conduct effective discovery that uncovers business issues and impact.
- How to manage your calendar, pipeline, and activity for momentum and consistency.
- How to run a simple, repeatable new-business process that scales across your team.
Who is it for?
Ideal for individual contributors, SDRs/BDRs, account executives, and small-to-mid-size teams that need a practical system to drive net-new revenue. Sales managers can also use the material to coach, inspect, and raise new-business standards across their organization.
How does it work?
The course is delivered online and self-paced with nine video modules and a workbook (approx. 66 pages) featuring exercises and implementation prompts. Total video time is a little over six hours. You get lifetime access to revisit lessons and reinforce habits. Each module focuses on one critical lever of new-business development so you can watch, apply, and move forward without fluff.
Benefits
- Clarity: a simple framework for targeting, messaging, and pipeline creation.
- Consistency: routines and calendar discipline that protect selling time.
- Conversion: conversations that open doors and lead to high-value meetings.
- Confidence: language, talk tracks, and outreach sequences you can use immediately.
- Scalability: a common methodology leaders can coach and inspect across the team.
Prerequisites
No formal prerequisites. Basic B2B selling familiarity helps. The program focuses on net-new business development (prospecting, pipeline creation, and first meetings) rather than customer success or complex enterprise delivery.
About the author or About the academic institution
Mike Weinberg is a sales coach, speaker, and author known for his straight-talking style and focus on new-business development. His work centers on practical behaviors, strong messaging, and calendar discipline to produce measurable sales outcomes.
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Start applying the methods today to protect selling time, open more doors, and drive a steady flow of new opportunities.




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