Brendon Burchard – Certied High Performance Coaching

Brendon Burchard – Certied High Performance Coaching

Brendon Burchard – Certied High Performance Coaching is an advanced training program that teaches you the complete high performance coaching framework so you can help people reach higher levels of clarity, energy, courage, productivity and influence over the long term. Based on research into what top performers actually do, it gives you a structured way to guide clients through powerful, results-oriented conversations.

Instead of improvising every session, Brendon Burchard – Certied High Performance Coaching provides a clear curriculum of high performance topics, questions and tools. You learn how to lead deep, challenging sessions that move clients from vague intentions to concrete habits and measurable progress in their careers, relationships, health and personal growth.

Designed for serious coaches and leaders, this program distills years of field testing by High Performance Institute into a practical system you can apply with individuals, groups and teams. You discover how to coach around the six pillars of high performance and use a 12-session framework that keeps every conversation focused, inspiring and actionable.

What is the Brendon Burchard – Certied High Performance Coaching course about?

Brendon Burchard – Certied High Performance Coaching is a professional-level coaching program built around a proven high performance curriculum. Its purpose is to show you how to run structured sessions that help clients succeed beyond standard norms, consistently, while maintaining positive well-being and strong relationships.

The training is centered on a series of core coaching sessions that explore how people think, feel and perform in key areas of life. You learn to ask empowering questions, teach specific tools and assign practical challenges, so each session adds real value instead of just “talking about problems.”

The curriculum is grounded in the High Performance Habits framework and the research behind the High Performance Indicator, which identifies the behaviors most strongly linked to long-term success and life satisfaction. As a coach, you use these concepts to create a clear roadmap that clients can follow to raise their performance in a sustainable way.

What will you learn in this high performance coaching program?

• How to clearly define what “high performance” means and explain it to clients as succeeding beyond standard norms over the long term while maintaining health, positive relationships and well-being.
• How to use the 12 core high performance coaching sessions as a repeatable framework, so you always know what to focus on and how to build momentum from one meeting to the next.
• How to coach around the six key habits and pillars of high performance, including clarity, energy, necessity, productivity, influence and courage, plus deeper work on psychology, physiology, persuasion, presence and purpose.
• How to ask empowering, challenge-based questions that help clients confront their habits, stories and decision patterns without feeling judged or overwhelmed.
• How to teach simple, science-informed tools and strategies during sessions, so clients leave with practical actions instead of abstract ideas.
• How to structure a coaching conversation from start to finish, including how to open sessions, review progress, explore new insights and close with clear commitments.
• How to keep clients engaged through worksheets, homework and follow-up, turning insight into consistent implementation in daily life.
• How to apply the high performance coaching model with different types of clients, from entrepreneurs and executives to creatives, parents and students.
• How to integrate this curriculum into your existing coaching practice, leadership role or expert business, so it strengthens your brand and the results you can deliver.
• How to speak about high performance coaching in a professional, ethical way that sets accurate expectations and attracts clients who are ready to do the work.

Who is this Brendon Burchard – Certied High Performance Coaching program for?

This program is designed for people who want a complete, research-based framework for coaching others to higher performance. It is especially relevant if you are tired of unstructured conversations and want a clear roadmap that you can follow with confidence.

• Coaches and aspiring coaches who want a world-class curriculum to structure 12 or more sessions with their clients, instead of creating every process from scratch.
• Consultants, trainers and mentors who support leaders, teams or communities and want to add a powerful, personal-development coaching track to their services.
• Managers, executives and team leaders who want to bring a high performance approach into one-on-one meetings and internal talent development.
• Personal development enthusiasts who want to deeply understand the high performance model and use its tools in their own life and informal coaching conversations.

How does Brendon Burchard – Certied High Performance Coaching work?

Brendon Burchard – Certied High Performance Coaching is built around a structured curriculum of core coaching sessions. Each session covers a specific theme, such as focus, clarity, energy, courage, productivity or influence, and includes key questions, concepts and action steps you can use with clients.

The program was developed by High Performance Institute as a curriculum-driven process. That means every session has a clear objective and a set of tools designed to move clients toward higher performance, instead of simply reacting to whatever topic comes up that day. Over the arc of the 12 core sessions, clients build stronger habits, mindsets and strategies in all major areas of their life.

Alongside the curriculum, the training emphasizes practice and application. You are encouraged to role-play sessions, rehearse questions and test the tools in your own life, so you can coach from experience rather than theory. The structure makes it easy to adapt the process to one-on-one, group or organizational settings while still staying faithful to the high performance model.

Key benefits of Brendon Burchard – Certied High Performance Coaching

• Gain a complete, ready-to-use coaching framework that you can apply with clients for at least 12 powerful sessions and extend into additional cycles.
• Offer a science-informed, research-grounded coaching experience that focuses on proven behaviors and habits rather than vague motivation alone.
• Increase your confidence as a coach or leader by knowing exactly what to cover in each session and how to measure progress over time.
• Help clients move from occasional bursts of motivation to consistent, sustainable high performance in work, relationships, health and personal projects.
• Differentiate your practice with a curriculum that has been used with people from many professions and backgrounds, from business leaders to creatives and everyday achievers.
• Develop your own clarity, energy, courage, productivity and influence as you practice the same tools you teach to others.
• Build deeper, longer-term relationships with clients, because you can guide them through a complete journey instead of isolated, one-off sessions.

Prerequisites

There are no strict academic prerequisites for Brendon Burchard – Certied High Performance Coaching. The material is designed for adults who are serious about coaching, leadership or personal development and are willing to study and apply a structured framework.

You will benefit most if you already have some experience in conversations that support others—whether through coaching, mentoring, management, teaching or facilitation. Basic familiarity with personal development concepts, goal setting and habit change will also help you integrate the curriculum more quickly.

This program is educational in nature and is not a replacement for professional psychological, medical or legal care. It is designed to complement, not replace, appropriate professional services when needed.

About Brendon Burchard and High Performance Institute

Brendon Burchard is an internationally known high performance coach and personal development trainer whose work focuses on helping people achieve sustained success with positive well-being. As the author of books such as “High Performance Habits” and the creator of High Performance Institute, he has led one of the largest research and training efforts in the world on what drives long-term high performance.

The high performance coaching curriculum was built from this research, including large-scale studies using the High Performance Indicator assessment. The results highlight six key habits and behavior categories that strongly correlate with success, including clarity, energy, necessity, productivity, influence and courage, as well as important life outcomes like happiness, confidence, quality relationships and work quality.

Through programs like Brendon Burchard – Certied High Performance Coaching, this framework has been taught to coaches and leaders around the world, who then use it to help clients and teams raise their performance in practical, measurable ways.

Why buy from our online course platform?

Choosing Brendon Burchard – Certied High Performance Coaching through our online course platform allows you to keep this advanced coaching curriculum together with the rest of your professional and personal development resources in one secure account. You can return to the training as often as you want, reviewing key sessions and tools whenever you are preparing for client work or planning your own growth.

Centralize your digital purchases in a single account, keep your history, and access them whenever you want to watch online or download. Plus, you’ll always find courses on our platform at affordable prices.

Course curriculum – Brendon Burchard – Certied High Performance Coaching

The Brendon Burchard – Certied High Performance Coaching curriculum is organized into 12 core sessions that build a complete high performance framework. Each session focuses on a specific theme and introduces tools, questions and habits clients can apply immediately.

• Session 1 – Focal Points: explore where attention, time and energy are going now, identify key life arenas and goals, and define what high performance would look like in the next stage.
• Session 2 – Clarity: help clients clarify who they want to be, how they want to interact with others and what principles and practices will guide their best self moving forward.
• Session 3 – Energy: examine current energy levels and routines, and introduce strategies to increase physical vibrancy, mental stamina and emotional resilience.
• Session 4 – Courage: identify situations where clients hold back, explore fears and doubts, and practice new patterns of bold, values-based action.
• Session 5 – Productivity: assess how effectively clients use their time, remove distractions and implement planning tools that move the needle on their most important projects.
• Session 6 – Influence: evaluate how influential clients feel in their relationships and career, and share tools to communicate more clearly, inspire others and lead with integrity.
• Session 7 – Psychology Mastery: deepen work on mindset, beliefs and self-talk so clients can maintain a positive, consciously directed mental state even under pressure.
• Session 8 – Physiology Mastery: return to energy and physical habits, helping clients refine routines that support sustained performance, presence and health.
• Session 9 – Productivity Mastery: take productivity to the next level by eliminating remaining bottlenecks, refining focus and aligning daily actions with long-term priorities.
• Session 10 – Persuasion Mastery: strengthen the ability to positively influence others through better listening, framing, storytelling and value-driven communication.
• Session 11 – Purpose Mastery: dive deeper into a sense of mission and meaning, aligning goals, roles and habits with what clients truly want their life to stand for.
• Session 12 – Commitment to High Performance: review progress across all pillars, set new standards and commitments, and design the next steps to keep growing beyond the initial 12 sessions.

If you want a structured, research-based way to coach people toward their next level of performance and fulfillment, this program gives you a complete roadmap you can start applying in your very next coaching conversation.

Downloadable Course Content